It is a big celebration in Mexico. The relation of Mexicans toward death is really interesting. Seems not to be an end in itself but rather you get a sense of “continuity”, a celebration of passed loved one.
Here some shot I took a few years ago in a small town called Mixquic, located outside of Mexico City.
Shoot to promote a private charter company.
The Ad agency (Teran TBWA) and the client wanted to photographs their planes and helicopters with a “beauty” lighting feeling on clean backgrounds. The project took place in a hangar during 2 days, using a couple of thousands watts of studio strobes.
Bigger versions can be seen in the portfolio
The complete series on behance.
Some portraits taken by Jean will be exposed in a group exhibition at the Tiro al Blanco gallery in Guadalajara. The exhibit is called “Human condition” and will be featured till the 17th of September 2013.
You can find more information here.
Shoot for the luxury watch editorial Tiempo de Relojes.
Producing this project gaves us the oportunity to learn more about the subject. Thanks you so much for Mediatec for letting us play with those amazing robots.
Here are some behind the scene:
Usually we do not take this type of photos, but sometimes it is good to do something different. Jean used available tungsten light and a very luminous lens to take them. Letting the color mute intentionally really helped in creating a kind of 60´s feeling.
Shoot we did for a luxury watches editorial.
You can see more of the final images here.
A campaign we shot a couple of months ago with the AD agency Draft FCB for Diageo.
Project we did a couple of months ago for J&B.
We were looking for the most realistic and natural visual possible. Therefore everything was made with real elements (volumetric letters and paint splashes) and real interactions of the paint with the letters. It was dirty and … fun. You can see more of the final images here.
Here is one of our latest beauty shot. You can see more here.
Model: Adriana Cubo from Baxt, Makeup and hair styling: Alex Reynal.
One of my Fine Arts print from the Vintage hat series found a new home in Brazil, a beautiful modern loft in Sao Paulo. An article about this place was published in casa.abril.com.br.
Just updated our portfolio with the Weightless serie. Hope you enjoy.
International Photography Awards Announces 2012 Top Country Picks from Annual Competition.
Jean Bérard was selected as a Top Country Pick for his entry “Liquid Glass” from the 2012 International Photography Awards Annual Competition. Based on juror scores, three entries from each country were selected as IPA’s 2012 Top Country Picks.
To view all 2012 Country Picks, visit:
About International Photography Awards:
The 2012 International Photography Awards received nearly 15,000 submissions from 103 countries around the globe. An international jury panel of over 83 industry professionals reviewed the entries, and overall top-scoring photographers were designated as finalists for four awards: International Photographer of the Year, Discovery of the Year, Deeper Perspective Photographer of the Year and Moving Image Photographer of the year. Winners were announced at the Tenth Annual Lucie Awards event in Los Angeles on October 8, 2012.
Celebrating its tenth year, IPA has had the privilege of acknowledging and recognizing contemporary photographers’ accomplishments in this specialized and highly visible competition. IPA is a sister-effort of the Lucie Foundation, whose mission is to honor master photographers, discover and cultivate emerging talent, and promote the appreciation of photography, worldwide.
We were invited to participate in episode #6, themed Female-Male.
Fuimos invitados a participar en el episodio #6, temática femenino-masculino.
You can see more here. Pueden ver mas aquí.
The old profile has been converted to a page that you can like. Best way to be updated on what is going on in the studio! We are planning to upload a lot of photos and interesting stories about our work but also share many things worth looking at in the medium of photography, design and art. Hope you enjoy and share.
Some of our photos were published in Klonblog, an editorial and blog about lifestyle and design based in Germany. You can see the article here.
A quick Google translate:
“Advertising photography by Jean Bérard. The photo studio Jean Bérard is from Mexico City. When it comes to the proper staging of a product that you have come to the right place. Whether fashion, food or photos for the automotive industry. We gave you some references times culled from various fields.”
A selection of our beauty photographs is featured on inspirationhut.net.
You can also check it out on our website.
We love liquids! It is so chaotic and unpredictable. Trying to control it makes for an interesting challenge, especially if you try to resolve it using just photography techniques. The resulting photos are surreal, trumping the eye.
This project was published in the following curated websites:
Béhance – Photography Served
Liquida Magazine (Italian)
Design you trust
You can also check it out on our website.
Update – more curated websites featured this project:
legit swag and happiness